Daymon: The State of the Private Brand Industry Thursday, March 29, 2018 (2pm - 3pm US/Eastern) Webinar

The registration period for this meeting has ended.

Private Brands are setting the pace for differentiation in retail. In fact, last year, retailer branded sales outpaced national brands by about 8 times. With 85% of consumers trusting Private Brands as much as national brands, the stage is set for these programs to play a central role in the store experience. Using several proprietary studies and a global perspective, Daymon’s webinar will provide attendees with a consumer-focused roadmap to maximize the potential of the $166 billion Private Brand industry. Join the webinar to learn about:

• Benchmarking your Private Brand Business
• The 4 P’s of PB – A Look at 2017
• The New Face of Value – Capturing the Future Shopper
• Discounters Driving Private Brand Disruption
• Reimagining the Store through Destinations
• Wishing for Wellness
• Action Steps

Speakers:
Dave Harvey
Vice President, Thought Leadership
Daymon

Nicole Peranick
Senior Director, Thought Leadership
Daymon

Carl Jorgensen
Director, Thought Leadership
Daymon