What Retailers and Wholesalers Need to Know About the NEW FTC Green Guides

Tuesday, January 8, 2013 (11am - 12:30pm US/Eastern)
FMI

The registration period for this meeting has ended.



The Federal Trade Commission’s (FTC) recent revisions to the Guides for the Use of Environmental Marketing (Green Guides) will have a significant impact on “green” marketing by food retailers and wholesalers. This free, special 60-minute webinar on January 8 at 11:00 am EST is designed especially to focus on food retailer marketing issues in light of the FTC’s revised Green Guides. Registration is now open for the webinar.

The webinar will cover revisions to the Green Guides affecting:

  • General environmental benefit claims

  • Certifications and seals

  • Recyclable claims

  • Compostable claims

  • Degradable claims

  • Recycled Content



It will discuss new guidance in the areas of:

  • “Free of” claims

  • Non-toxic claims

  • Renewable materials claims

  • Carbon offsets



The webinar will also highlight claims that the FTC declined to address, like “organic,” “natural,” and “sustainable,” and why.

The webinar will be presented by Sheila A. Millar, Partner and Crystal N. Skelton, Associate, at Keller and Heckman, LLP.

Registration Fees:

These fees are available through 12/05/2013
Name Price
Member & NonMember Registration $0.00