Trends: A Look at Today's Grocery Shopper
Thursday, June 20, 2019
(2:00 pm EST / 1:00 pm CST / 12:00 PM MST/ 11:00 AM PST)
Webinar Description:
For more than four decades, FMI has been tracking consumer’s grocery shopping trends. Join us as we share the highlights of findings from FMI’s 2019 U.S Grocery Shopper Trends study conducted by The Hartman Group. In addition to an overview of key grocery shopping trends, we will explore consumers’ perceptions of the current food retail environment.
Webinar Objectives:
Participants should attend this webinar in order to:
- Learn the latest trends among U.S. grocery shoppers
- Explore how shopping patterns are changing
- Understand what shoppers want from their food shopping experience and what they want from their grocery store
Speakers:
David Fikes
VP, Communications & Consumer/Community Affairs
Food Marketing Institute
David Emerson Feit
Vice President, Strategic Insights,
The Hartman Group
Steve Markenson
Director, Research
Food Marketing Institute