Power of Private Brands: Innovation that Drives Winning Private Brands
Thursday, June 8, 2023
(2:00pm ET / 1:00 pm CT / 12:00 pm MT/ 11:00 am PT)
Seminar Description:
Join us for a digital seminar to discuss results from this year’s Power of Private Brands 2023: Innovation that Drives Winning Private Brands. Innovation in this sector is often thought of as developing new products or finding new ways to keep prices low. But innovation is crucial in many other aspects of the business as well, including brand development, marketing, logistics and supplier relationships. This seminar examines opportunities geared to three outcomes: driving consumer purchases, enhancing retailer/wholesaler strategies, and improving supply and assortment
Speakers:
Doug Baker
Vice President, Industry Relations
FMI
David Orgel
Principal
David Orgel Consulting LLC
Clay Dockery
Vice President, Corporate Brands
Massimo Zanetti Beverage USA
Pam Ofri, PMP, SSGB
Director of Product Development and Operations, Own Brands
Wakefern Food Corp.