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Cohesive Shopper Insights

Format:
Electronic (digital download/no shipping)

All Customers - $0.00

Description:

Retailers and suppliers are forging new models for pricing, packaging, promotion and assortment in a physical-plus-digital world where some conventional rules of merchandising no longer apply. This white paper by FMI, Precima and NPD addresses the digital shopper imperative of cohesive Shopper Insights.

Product Details:

Product ID: 3238