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Beyond price and quality, shoppers define value to include relevance, convenience and experience. To meet household needs, what criteria do shoppers use to assess value and what drives their choice of grocery stores? These questions and more are explored in FMI's U.S. Grocery Shopper Trends 2024 series. It’s the holiday season; this report takes a closer look at shoppers' plans for the major food holidays. We continue to explore attitudes and behaviors regarding food prices, general shopping strategies and grocery shopper sentiment.
Product ID: | 1000455 |
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Publication Year: | 2024 |
Pages, Size, or Length: | 13 |
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