Retail Media Networks and the Independent Operator: Top 10 Things to Know
Tuesday, December 10, 2024
1:00 pm ET / 12:00 pm CT / 11:00 am MT/ 10:00 am PT
Description:
Retail media networks are transforming marketing by enabling targeted advertising powered by consumer insights. Exolore how independent retailers can leverage these networks to maximize ad revenue and build stronger consumer connections.
John Najjar, Chair of the FMI Independent Operators Committee and President/CEO of Seaside Market, will introduce this important topic, Dr. Ernest Baskin, Associate Professor of Food Marketing at Saint Joseph’s University, will provide cutting-edge research on consumer behavior and retail media strategies.
Key Takeaways:
- Strategies to position your business as a leader in retail media
- Techniques for capturing ad revenue through consumer insights
- Guidance on building impactful supplier partnerships
Don’t miss this opportunity to gain actionable knowledge and a competitive edge in the evolving retail media landscape. Register now to unlock the power of your consumer insights!
Dr. Ernest Baskin, Associate Professor, Food, Pharma & Healthcare
Saint Joseph's University
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