O Organics® “Fight Hunger, Serve Hope” initiative

Origins:

In July 2023, Albertsons Companies announced the launch of our O Organics® “Fight Hunger, Serve Hope” initiative to combat hunger during the summer months when households with school-aged children face higher rates of food insecurity. During the month of July, our private label brand donated one meal for every O Organics product purchased, resulting in the donation of $7 million, the equivalent of enabling 28 million meals. Donations were made to Nourishing Neighbors, the signature cause platform of Albertsons Companies Foundation, to fund grants dedicated to providing healthy meals for at-risk youth throughout the summer. Customers can participate in the donation program by purchasing O Organics products at any of the company’s portfolio of banner stores, including Albertsons, Safeway, Vons, Shaw’s, Jewel-Osco and Tom Thumb. O Organics offers USDA-certified, affordably priced organic foods that support overall well-being. The brand was created in 2005 with 150 USDA-certified organic products, spanning bakery, beverages, canned and frozen food, cereal, dairy and snack items. Today, O Organics can be found in every aisle, providing high-quality organic products at an incredible value.

Contribution:

During the month of July, our private label brand donated one meal for every O Organics product purchased, resulting in the donation of $7 million, the equivalent of enabling 28 million meals. Donations were made to Nourishing Neighbors, the signature cause platform of Albertsons Companies Foundation, to fund grants dedicated to providing healthy meals for at-risk youth throughout the summer.

Objectives:

Customers that purchased any O Organics items during the campaign helped to fund grants to over 200 organizations that enhance school breakfasts, provide weekend breakfast food, offer backpack programs with food to take home, supply summer breakfast meals and many other breakfast-related programs. The company’s Nourishing Neighbors program selected organizations in local communities where nutritious meals are needed most including Los Angeles Regional Food Bank, No Kid Hungry, Second Harvest of Silicon Valley, The Greater Boston Food Bank and Northern Illinois Food Bank, among others.

Impact:

Customers that purchased any O Organics items during the campaign helped to fund grants to over 200 organizations that enhance school breakfasts, provide weekend breakfast food, offer backpack programs with food to take home, supply summer breakfast meals and many other breakfast-related programs.

Quote:

"While summertime sparks excitement for countless students, it also marks the unfortunate reality that 22 million children* face when they lose access to school cafeteria lunches and breakfasts they depend on throughout the school year," said Jennifer Saenz, EVP Pharmacy & eCommerce at Albertsons Cos. “As a company, we are committed to making a difference in the lives of children in need. For the first time, we are making it easier than ever for our customers to support this mission by connecting each purchase of our O Organics brand to hunger relief efforts in the communities we serve.”

*Feeding America: Child Hunger in Summer

Support Statement:

“The hard truth is that one in eight children in America experience food insecurity,** and the summer months only make this reality even more challenging,” said Christy Duncan Anderson, President and Executive Director for Albertsons Companies Foundation. “Hunger can have lifelong consequences for children, making it more difficult for them to learn, play and connect with kids their age. Thanks to this cause program, customers buying O Organics essentials, such as milk, fresh fruit, proteins and snacks, are enabling the donation of 28 million nutritious meals to children in need this summer.”

**Feeding America: Child Hunger in America