Designed to be fast-paced, example-driven and highly interactive, the daylong sessions will focus on specific issues and trends affecting food retail operations. Featuring lively presentations and frequent drills, the seminars will be led by notable industry experts experienced in fast-track training. All programs will be held at the Hyatt Regency O’Hare in Chicago.
The series kicks off in April with two sessions:
April 11 Loyalty Marketing: Making the Data Work for You
Ken Robb, a principal with Technomic, Inc. and a partner with McMillan Doolittle LLP, will lead a discussion of loyalty marketing programs and how they can grow volume and profits for food retailers. With 35 years of experience in the food industry as a retailer, manufacturer and consultant, Robb will address the consumer interest, technology and supplier relationships necessary to launch and maintain a successful card program.
April 12 Customer Service: Strategies to Win Customers and Grow Sales
Consultant and motivational speaker Jim Sullivan has worked with some of the retail industry’s most successful companies, including Kroger, Albertson’s, Publix, Walt Disney, American Express, McDonald’s, Nordstrom and Coca-Cola. In this session, Sullivan will discuss the art of customer acquisition and maintenance. He will also offer insight into the concept of customer service, lead a discussion on establishing a system of rewards for quality service, and explain the necessity of tying service objectives to profitability.
Other scheduled dates and topics for the training programs are:
June 19 Perishables Marketing: Best Practices for Increasing Sales and Profits
June 20 I/T Auditing and Security: Protecting Your Company
Sept. 17 Petroleum Marketing: Fueling Your Company’s Future
Sept. 18 Prepared Foods: Strategies for Success
Nov. 4 The Emerging Consumer: Ethnic Marketing
Nov. 5 Inventory Management: Back to Basics
Registration fees are $400 for FMI members and $800 for nonmembers. Companies registering three or more associates pay a reduced fee of $375 each. To register or for more information, please contact Aileen Dullaghan at (202) 220-0704 or visit the FMI Web site at www.fmi.org.
Industry Topics address your specific area of expertise with resources, reports, events and more.
Our Research covers consumer behavior and retail operation benchmarks so you can make informed business decisions.
Events and Education including online and in-person help you advance your food retail career.
Food Safety training, resources and guidance that help you create a company food safety culture.
Government Affairs work — federal and state — on the latest food industry policy, regulatory and legislative issues.
Get Involved. From industry awards to newsletters and committees, these resources help you take advantage of your membership.
Best practices, guidance documents, infographics, signage and more for the food industry on the COVID-19 pandemic.
