Over the last four decades, our “FMI” shorthand has become synonymous with industry leadership, partnership and progress. Given its strong equity and a growing distinction between what we do and the words behind the original letters, we simplified our branding and are migrating to “FMI” as our formal name. 

FMI is not an acronym and is correctly referenced as FMI, The Food Industry Association, upon first reference. FMI is our organization’s formal name.

In the context of all we do as an organization, it is valuable to have a clear and direct statement about who FMI is, and how our new tagline accomplishes just that. Our official tagline is:

The Food Industry Association

Our FMI logo signals the dynamic and pivotal role we play in supporting our audiences. The three semicircles are representative of our broad community coming together in partnership, as well our commitment to three pillars of work: advocacy, collaboration and education.

As the food industry association, FMI works with and on behalf of the entire industry to advance a safer, healthier and more efficient consumer food supply chain. FMI brings together a wide range of members across the value chain — from retailers that sell to consumers, to producers that supply food and other products, as well as the wide variety of companies providing critical services — to amplify the collective work of the industry. www.FMI.org